On Monday I put a Facebook post up saying there would be a big announcement on Thursday. On Tuesday I posted a reminder and on Wednesday I said I had not one but three big announcements to make.
Today was the Albury Gold Cup and a gazetted public holiday from midday which meant no childcare and therefor no shop open after midday. At first i thought it was a disaster. I need the income desperately at the moment and half day closing meant I would struggle to meet my sales target.
So these were my announcements that I made on Thursday:
Announcement 1: It's almost been a year since I bought the shop and to celebrate my 1 year anniversary we are doing a bit of a make-over in the shop. Over the coming weeks you'll see a new color scheme, play area, shop fittings (I've started this already) and a new logo. A huge thanks to Kath from Doodlebugs who has been madly designing the new bear and logo. I can't wait to show you all!
Announcement 2: With the success of new labels Gaia Organic Cotton, Eternal Creation, Mizzle, Walnut and Skeanie added to Bearly Worn over the last year I've decided to expand the range for summer 2012! I'm very pleased to announce I have just signed orders for Koko & Co., Milky and Freshbaked. There will be more to come so keep your eye on Facebook as I'll list them her as they're confirmed.
Final announcement for today! To celebrate Albury Gold Cup I am having a one day only SALE! Come in between 10am and 12pm tomorrow and get 10% discount on all new winter stock from Gaia Organic Cotton, Mizzle, Skeanie, Uh-Oh! sleepwear and... Walnut Melbourne. This is for TOMORROW ONLY with no exceptions, rain checks and not in conjunction with any other offer. So come in and save some $$$ on your kids winter wardrobes! See you tomorrow :-)
Well turns out a lot of people read my post about the sale and at 9:30am there were people lined up at the door. In two hours I did a weeks trade and I couldn't be more chuffed! Honestly i wasn't expecting this at all and today I finally feel like I made the right decision buying the shop. It's been a really hard slog this last 12 months and days like this give me hope that it's all worth it.
Anyway, not to worry. I hope tomorrow is just as good and that the trend continues. Next on my list of many things to do is the new radio campaign. Anyone good with writing jingles?